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Vision-X Dubai, the Middle East and Africa’s most important optical and ophthalmic event is gearing up to welcome more than 3,800 top industry professionals from more than 63 countries and 120 leading companies from five continents.
In a region where the emphasis on optical health is becoming more and more prevalent, issues surrounding vision deterioration and correction will play a large part in the event. Running throughout the show, seminars and workshops will highlight the region’s most important industry challenges and opportunities.
The 6th Vision-X Dubai Conference, co-organised by Dubai World Trade Centre and the Emirates Medical Association Ophthalmic Society (EMAOS), will be held on 24 May 2011. The conference will host prominent international figures in ophthalmology who will concentrate on topics such as advances in cornea refractive surgery.
Amico Corporation, leading suppliers in many fields of optical medicine, will also showcase the most contemporary surgical and diagnostic equipment used in ophthalmology, and present an expert series of free-to-attend seminars taking place on 25 May.
“Eye care is an increasingly important element in this region, both from a medical point of view with the prevalence of diseases such as diabetes, and from a protection perspective against harsh climatic conditions.” said Alex Heuff, Industry Group Manager, Dubai World Trade Centre, organiser of Vision-X Dubai, which runs from 24 – 26 May, 2011 at the Dubai International Convention and Exhibition Centre. “Vision-X Dubai is the most influential platform for both ends of the optical spectrum to showcase developments, products and services for the MENA markets,”
An exclusive area for eycare, ‘Vision Opticare’, will host 42 exhibitors dedicated to the fields of medical and technical equipment and machinery. The very latest technology includes A-scan, auto-refractometers, corneal analysis, cryo, diathermy, examination units, nerve fiber analysis equipment, phaco, slit lamps topography, specular microscope, vitroretinal simulator, YAG laser and much more.
As Vision-X Dubai continues to expand its geographical reach, country pavilions at this year’s event will include a host of first time exhibitors, including Carl Zeiss Vision, Nigura Metzler, Satisloh and Wagner & Kuehner; from Germany and Essilor International, Grosfilley, Look Vision Lunettes and Parasite Design from France. Pavilions for Italy and Hong Kong have also been expanded to showcase the latest in luxury eyewear.
Colin D’Cruz, Chief Operating Officer, Charmant Gulf, said: “The international attendance makes this an excellent prospect for eye-care professionals and those who work in related fields to either explore the region for the first time or look at expanding their business. As one of the major exhibitors at Vision-X, Charmant Group has been renowned worldwide in the optical market for its pioneering work in research and development of new technologies. Vision X is a great opportunity for us to showcase our innovation and demonstrate exactly why we are a leading company in this optical industry.”
‘Vision Lifestyle’, will once more play host to over 100 exhibitors in the field of fashion eye wear, showcasing the latest contact lenses, frames, licensed brands, shop equipment and furniture and sunglasses.
As part of the Vision-X Dubai Lifestyle programme, the ‘Fashion Catwalk’ will feature the latest trends from the most popular brands, including ESPRIT, Maui Jim, Porsche Design, PUMA and Tru Trussardi. The shows take place daily at 12pm and 4pm. Egma Lens will also present hourly seminars on individual spectacle lenses throughout the show.
Industry leaders that have already confirmed their participation at Vision-X Dubai include Platinum Sponsor Egma Lens, Bakarat Optical, Future Optics, Johnson & Johnson, Lomic, Atlas Medical, CBC Medical, Maui Jim Middle East and Oscar Optics among many others.
Vision-X Dubai will be held in Sheikh Saeed Halls 2 and 3 at Dubai International Convention and Exhibition Centre from 24 – 26 May 2011. Timings are from 10am – 7pm daily. Vision-X Dubai is strictly a trade-only event and is not open to members of the public. Vision-X Dubai Conference delegate prices: AED 200 for EMAOS Members; AED 300 for non-members.
Registration is available in advance online at www.vision-x.ae. Pre-registered visitors will be automatically entered in a raffle draw with spectacular prizes: SEA WING presents a thrilling 40 minute "dock to dock" aerial experience focusing on the the Burj Khalifa and the Burj Al Arab. Win
up to 4 tickets valued at AED 1,249 each. The draw will take place on the last day of the show at 4pm.
For more information please visit www.vision-x.ae, or contact the Vision-X Dubai Project Team on (+971) 4 308 6614.
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About Vision-X Dubai
Website: www.vision-x.ae
Vision-X Dubai 2011 is the 12th Optical & Ophthalmic Exhibition and Conference. It is the largest regional exhibition for the latest in eyewear, optical aids and accessories in an exciting and dynamic market.
The Vision-X Dubai conference, organised by the Emirates Medical Association Ophthalmic Society, is set to be held alongside the exhibition and offers eyecare professionals an opportunity to listen to speakers from all over the region and be involved in discussions and network with industry experts.
About Dubai World Trade Centre (DWTC)
Website: www.dwtc.com
As the organiser of Vision-X Dubai, Dubai World Trade Centre offers more than 31 years’ experience of delivering world-class events in the Middle East, providing local, regional and international exhibitors with unmatched expertise and in-depth market knowledge. Our team organises 18 of the largest and most successful international and regional shows in Middle East, providing an ideal platform for business development in the region.
Our commitment to ongoing innovation within the exhibition industry has supported the rapid growth and development of a wide range of business-to-business and business-to-consumer shows, and delivered consistent satisfaction to exhibitors and visitors. DWTC works with the leading trade bodies and industry associations to ensure that all exhibitions deliver full value and are built upon the real needs of their specific sector.
For more information, please contact:
Payal Keswani
Account Manager,
Mojo PR
Tel: +971 50 770 7635
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egma
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